My Design Philosophy
Great design isn't just about aesthetics—it's about making technology disappear and experiences feel effortless.
V
Visual
The visual elements on the screen, such as layout, color, typography, and contrast. It affects how easily users can perceive and process information.
Key Principles:
- Fitts's Law: Larger and closer targets improve usability.
- Hick's Law: Reducing visual clutter enhances decision-making speed.
- Gestalt Principles: Grouping and alignment improve comprehension.
I
Intellectual
The cognitive effort required to understand and interact with the interface. It includes clarity, readability, and learnability of the design.
Key Principles:
- Miller's Law: Users can hold around 7 (+/-2) items in short-term memory.
- Jakob's Law: Users expect familiar UI patterns from other experiences.
- Aesthetic-Usability Effect: A well-designed UI appears easier to use.
M
Motor
The physical effort needed to interact with the system, such as clicking, typing, scrolling, or swiping. Reducing unnecessary motor effort improves efficiency.
Key Principles:
- Fitts's Law: Interaction elements should be easily accessible.
- Doherty Threshold: Fast system responses enhance engagement.
- Law of Common Region: Related elements should be visually grouped.
M
Memory
The extent to which users need to recall information to complete tasks. A good design minimizes reliance on memory by providing clear instructions and intuitive navigation.
Key Principles:
- Recognition Over Recall: Users should recognize options instead of recalling information.
- Serial Position Effect: Place important information at the beginning or end of a list.
- Tesler's Law: Shift complexity away from the user whenever possible.